Whitepaper: The Subscription Economy

The so-called Subscription Economy is all about services that respond to the needs of today's consumer: Subscription Services. Or in Dutch: subscription services.
Precursors like Netflix and Spotify are already interwoven in our daily existence. Nobody else rents a DVD, buys a CD or downloads an MP3. But is this business model for everyone? Certainly. Subscriptions are not only reserved for start-ups, scale-ups and even large corporates are following this new path.


This white paper contains Dutch practical examples of subscription services. It's about the opportunities and potential growth that subscription models offer. And what the influence is on the product strategy and cash flow. How can your company respond to the subscription economy?